Fruit & citrus
Natural directions for mango, strawberry, orange, lemon, guava and other fruit profiles.
Natural flavour capability
Natural,
without compromise.
Lux develops natural flavour solutions for customers seeking recognisable character, clean sensory expression and performance in the finished product—with classification assessed for the intended market.
Natural flavours · extracts · application science
A growing priority
Natural is a direction.
Performance is the test.
Consumers increasingly look for products whose ingredient story and sensory experience feel credible. Lux works backwards from the desired character, application and market requirements to develop the appropriate natural flavour route.
Spice & botanical
Cardamom, ginger, herbal, floral and related botanical character.
Dairy & creamy
Natural milk, butter, creamy and cultured directions for suitable applications.
Tea & beverage
Natural character designed around brewed, ready-to-drink and instant formats.
Brown & indulgent
Vanilla, caramel, cocoa-supporting and other rounded flavour directions.
Custom briefs
Natural flavours developed toward a target profile, benchmark or market preference.
How Lux develops natural flavours
Source, composition and application—connected.
A natural flavour must survive the realities of the customer’s product. Lux considers ingredient origin, sensory architecture, process conditions, dosage and shelf-life expectations together.
Define the targetProduct, market, label objective and sensory direction.
Select the routeNatural flavour materials, extracts and delivery system.
Create the profileBalance top note, body, authenticity and finish.
Apply in productEvaluate interactions with the real base and process.
Refine performanceAdjust dosage, stability and sensory character.
Support documentationConfirm classification and supplied documentation for the destination market.
Delivery formats
Natural flavour, in the format the product needs.
Final format availability depends on the flavour profile, intended application and regulatory requirements.
Application science
A natural flavour must still taste right after processing.
Heat, acidity, fat, alcohol, protein, storage and packaging can all change natural flavour expression. Lux evaluates the flavour in the complete application and refines it around the intended consumer experience.
Beverages, including carbonated and alcoholic systems
Dairy, frozen dessert, bakery and confectionery
Protein, nutraceutical and pharmaceutical products
Finished-product trials, sensory evaluation and scale-up support
Natural flavour development
What should natural taste like in your product?
Share the application, target profile, destination market and preferred format—or send a benchmark.
Request a sample